Robert N.


I am an enthusiastic, ambitious and professional individual who has over 20 years proven track record of achieving results in highly competitive environments. A true professional who is driven to hunt for new business, and is mentally resilient enough to be able to push past rejection to achieve results. I am a talented manager who can enhance the performance of any business by using my energy, drive and commitment to succeed to build outstanding relationships with customers and drive overall revenue growth.


Regional Sales and Marketing Manager
DEM Equipment Limited
February-2015 - Present

Key Responsibilities:
• Organizes, drive and manage achievement and objective of companies core business (Heavy Earth Moving Machinery and Mineral Processing equipment).
• Leads and manage the sales team.
• Grow turnover and ensures the achievement of the target set by organization.
• Ensures the achievement of service quality targets by working closely with Parts and Service.
• Ensures the optimization of organisations department including allocation of territories and prospecting strategies.
• Manages team: Recruitment, skill development, Annual performance appraisal and promotion plan.
• Analyses Market.
• Preparing annual sales plan and allocating sales target to sales team.
• Plans and executes sales and marketing strategy.
• Validates all customers’ orders and their solvency and manages the collection of debt.
• Ensures the completion of all phases of customer relationship process
• Determines and coordinates issues relating to inventory machines and demonstration machines based on the market.
• Manages the implementation of promotions and associated communication.
• Prepares Tenders.
• Focus on growth and Profitability and Management of Cost

• Actively monitored key performance metrics of the sales team, identified challenges and created new solutions by applying a proven problem-solving technique.
• Increased and closed Fleet based opportunities on key products annually
• Trained and set up an internal sales program using telesales to augment sales which increased customer inquiry and quotations request greatly.
• Overachieving sales target for 2 years in a row: - Euro 6 Million and 7 million respectively.
• Sold products that have been unsuccessful in the past and transforming those products into a market leader and a household name in the market.
• Raised target customer awareness of the organization which originally did not exist and helping to attach our brand portfolio to the organization. Thus, the target market began to associate our brand portfolio with our organization for the first time since the organization was established.
• Demonstrated an unwavering commitment to customer service, adding new customer while maintaining premium service levels with existing accounts.
• Improved sales policies and practices. Defined the sales cycle, created accurate job descriptions and developed standards for customer relationship management.
• Increased market share in a highly competitive sectors from 4% to 12% within a2 years
• Expanded product portfolio to include other new offerings into the market

Business Development Manager
Graco Engineering
January-2014 - January-2015

Key Responsibilities:
• Conducted intensive market research to learn about new and existing customers, identify issues and solve problems, and explore new opportunities that pave the way for the business growth.
• Created and maintained relationships with key executives in firms that operated within the target markets.
• Coordinated with the Company’s Sales and Business Development staff in the regions to find leads and close sales.
• Coordinated with the Company’s sales and marketing staff to strategize on sales and marketing activities.
• Led and handled negotiations with key accounts and vendors including master agreements where applicable.
• Carried out presentations to potential accounts and other service providers in other to communicate new product development to them.
• Coordinated with Customer Support and Technical Support to ensure that all service and technical issues are resolved.
• Prepared and participated in Governmental and Private Tenders.
• Set up a functional Sales and Marketing Department which was originally not available within a month of my appointment.
• Recruited Sales, Customer Support and Marketing Officers within 2 months of my appointment.
• Developed a Sales and Marketing Program to help run activities of the Department. This was used to achieve set targets in 2015 and replicated in 2016 to achieve targets.
• Prepared and organised both technical and soft sales skills training for personnel within 3 months of my appointment and boosting morale and confidence to achieve their sales Target in 2015.
• Trained and set up an internal sales program using telesales to augment sales which increased customer inquiry and quotations request greatly.


MBA, International Management
March-2011 - March-2013
Post Graduate Diploma - Enterprenuership
University of Cape- Coast
March-2009 - July-2010
Mineral Engineering – Extractive Metallurgy,
University of Science and Technology School of Mines
January-1993 - June-1998